Travel Guide
Active Travel Group reports bumper first-half buying and selling, up 26% year-on- year
Nov
Bookings throughout all product classes have carried out forward of expectation, exhibiting robust ahead momentum into 2025. Wilderness Group gross sales within the six-month interval for 31st October are up 45%, with ‘phenomenal growth’ in premium customized bookings each direct and from worldwide commerce companions.
Commenting on the recent traits for subsequent summer season, Wilderness Group Managing Director, Stevie Christie feedback: ‘All things bike are speeding along for next year. Whether it’s street biking by way of the Highlands, e-biking by way of the islands, or stepping into the wilderness on our new gravel bike journeys, two wheels appears to be the best way to journey in 2025! Also common, backed by a plethora of nature documentaries throughout all streaming channels, are our wildlife journeys, with journeys to the northerly outpost of the Shetland Isles proving notably common for subsequent summer season.’
Ski Solutions report bookings for this winter as ‘exceptionally positive’, pacing 19% forward of an already record-breaking prior year. Excitement is constructing for the season forward, with key resorts on account of open from the start of December.
For the second year in succession, Norway is trending because the quickest rising vacation spot, with bookings up 75%, boosted by the addition of Gausta and Narvik, new to the programme for this winter.
Italy has additionally seen important year on year progress as weekend break demand has bounced again to locations corresponding to Courmayeur and Cervinia. Skiers have appreciated the relative worth for cash in like for like luxurious lodges, and quick access to the mountains by way of Ski Solutions’ new British Airways flight from Gatwick to Turin.
Commenting on the efficiency, Group CEO Craig Burton mentioned: ‘With one other summer season season delivered, and with a world class NPS of 82 secured throughout the Wilderness manufacturers, we’re delighted with efficiency year thus far. The run price progress for summer season 2025 is placing in itself, however we’re additional buoyed by the pipeline of latest commerce companions the workforce are signing up for 2026 and 2027.
On Ski, we proceed to innovate and ship materials income progress and profitability in a distinct segment we’re deeply enthusiastic about, and with a breadth of programme which is second to none’.
